Crystal Ball Appsumo: Keep your marketing strategy informed with automated, contextual data tracking and insights. When it comes to marketing, figuring out what’s working and what’s not can start to feel like a game of Clue. You can look at analytics graphs all day, but it can be hard to remember what actually happened around those peaks and valleys.
Give your data a powerful context with annotations that keep you on top of your marketing strategy. Using Crystal Ball’s Chrome extension, you can check your annotations directly in Google Analytics reports, including support for GA4 and Universal Analytics. Annotations simplify your data analysis, so you can see exactly what’s causing any spikes or dips in traffic.
That way, you can understand the impact of marketing campaigns, dev updates, press, holidays, and more. You can create annotations for any changes that might impact your return on investment via API and CSV, or add them yourself manually. Crystal Ball also lets you tap into Google Data Studio, with optimized integration that keeps your data organized and easy to understand.
You’ll gather insights from multiple data sources, like Google Ads and Google Analytics, for customized reports that can be shared with your team. With Zapier, you can connect Crystal Ball to over 4,000 apps, including Mailchimp, Bitbucket, and GitHub. That way, you can automate new annotations based on your tasks and actions between multiple apps, like Trello and Slack.
Annotations can be created automatically for your Google Ads campaigns, Slack mentions, completed tasks, newsletters, and more. You’ll be able to set up automated integrations in minutes without any coding, saving you time tapping into deeper insights. Thanks to Crystal Ball’s automation, you don’t have to keep your eye on Data Studio all the time to track your reports.
You’ll get automatic annotations on events and actions on your dashboard whether you’re online or offline, so you never miss an important moment. You can also track certain events with real-time notifications that can be sent via SMS—even if your site is offline. By activating the Google Algorithm Updates automation, you’ll stay on top of algorithm updates that could affect your SEO ranking and campaigns.
To discover what marketing initiatives are working, you need to remember what they were—and when you tried them. Crystal Ball saves you hours of decoding with automated insights that give you all the context you need to run your next successful campaign.
Plans and Features
Lifetime access to Crystal Ball
All future Basic Plan updates
Ncodes, no stacking—just choose the plan that’s right for you
You must activate your license within 60 days of purchase
Ability to upgrade or downgrade between 2 license tiers
60-day money-back guarantee, no matter the reason