TruConversion: TruConversion is an easy-to-use funnel tracking and optimization tool that offers heatmaps, session recordings, and form analytics to help you craft your best strategies. TruConversion will make easy funnel tracking and optimization with heatmaps, session recording, and form analytics.
With only a few clicks, you’ll be able to track your funnels, set conversion benchmarks, and find out where you need to focus to make a positive impact on your bottom line.
Even better, the smart funnels are constantly monitoring your funnels without you having to dig through dozens of analytics and spreadsheets to find what matters.
Heatmaps show you where your visitors scroll and click the most, so you’ll know exactly where to put your most compelling content and calls-to-action.
Even better, you can trigger heatmaps to start collecting data when it matters most by combining them with smart funnels.
TruConversion lets you watch session recordings of individual browsing journeys to see where they click and what they skip. You can set recordings to trigger based on page activity, too, cutting down on volume and giving you the most relevant data for analysis.
You can quickly see which fields are getting filled and which ones are causing people to bounce, letting you easily iterate on your lead gen and checkout forms.
These reports show you the conversion rate, abandonment rate, time on the form, time spent on each field, blank fields, and refill rate—all arranged in easy-to-read charts.
Use the survey builder to create a detailed evaluation of customer satisfaction, net promoter score (NPS), or whatever else comes to mind (e.g., thoughts on olives). Both surveys and micro-surveys can be customized to fit your site theme—you can even use micro-surveys to quickly snag opt-ins.