In a remarkable turn of events, Australia has witnessed a surge in travel interest towards China following the recent announcement that Australia is now included in China’s visa-free list. This development has sparked curiosity and excitement among Australian travelers, leading to a flurry of bookings and searches.
Visa-Free Access: A Game-Changer
Australia saw an impressive 150%+ rise in bookings during Q1 2024 compared to the previous year, with China playing a pivotal role in this growth. The inclusion of Australia in China’s visa-free scheme has been a game-changer. On June 17, when the news broke, Trip.com’s search data revealed an 80% increase in China-related keywords among Australian users within just 30 minutes. Clearly, the allure of hassle-free travel to China has captured the imagination of many Down Under.
Booking Frenzy
The day of the announcement witnessed a surge in bookings on Trip.com, with a remarkable 20% increase in bookings from Australia to China compared to the previous day. Travelers are seizing the opportunity to explore China’s rich culture, vibrant cities, and breathtaking landscapes without the visa constraints that previously existed.
What Lies Ahead?
As the world gradually emerges from the pandemic, Chinese tourists are predicted to embark on over 6 billion domestic trips in 2024. This surge in domestic travel reflects the resilience of China’s tourism sector and the pent-up wanderlust of its citizens. Whether it’s the Great Wall, the Terracotta Warriors, or the bustling streets of Shanghai, China beckons with open arms.
